First Data Branded Hybrid Card Programmes provide end-to-end solutions for banks who are establishing offerings in partnership with retailers private label issuers, transitioning an existing programme with the credit card functionality and private label in the same card, compliant with the brands.
First Data Advantages
First Data offers you the benefit of the industry's most complete Hybrid Programmes. Our leading-edge functionality and product innovation, comprehensive Hybrid market research, best practices resources, industry-leading system reliability and fraud protection help drive the growth and success of your Hybrid Programme. The offering can also include the benefits of our loyalty programme.
Key Components
- An assigned account management team comprised of industry experts that help you establish, manage and grow your hybrid programme
- Industry leading consumer and hybrid market research; hybrid marketing best practices guide
- Expertise in client conversions: two dozen successfully completed including several of the industry’s largest
- Advanced program management tools that help simplify the process of managing your hybrid campaigns
Broad selection of optional services including:
- Integrated loyalty programme offerings
- Multi-purse/multi-merchant
- Fulfillment services: B2B/B2C
- Acquiring solution
