ID TECH’s SecureMag™ Reader to Increase Data Security at the Point of Sale with TransArmor
ATLANTA, Aug. 16, 2012 – First Data Corporation, a global leader in electronic commerce and payment processing, today announced that it will provide ID TECH, a leading supplier of point-of-sale (POS) devices, with its TransArmor data encryption and tokenization technology .
Select ID TECH SecureMag™ swipe readers will incorporate the First Data® TransArmor® solution, which will equip each device with tokenization and end-to-end encryption technology that delivers a randomly assigned number (“token”) representing a card used in a transaction to merchants.
“By adding ID TECH devices to our portfolio of TransArmor-enabled POS solutions, we are helping to further protect consumers and merchants from experiencing damaging and potentially catastrophic data security incidents,” said Tim Horton, vice president of Merchant Product Management, First Data. ”With more than 300,000 merchants securely processing transactions with the TransArmor solution, it is the most widely deployed payment security service in the industry.”
SecureMag is a 100mm magnetic stripe card reader that offers retailers a complete and reliable security solution. For increased data protection, SecureMag has several operational security levels allowing the user to select the security profile needed for the application. TransArmor is another layer of security for SecureMag that will further enhance its ability to prevent and combat fraud at the POS.
“ID TECH is very excited to partner with First Data and embed the TransArmor encryption technology into our encrypted MagStripe readers,” said George Jiang, vice president of Engineering, ID TECH. “Aligning our products with the leading encryption technology from First Data will be a big benefit to our channels and partners. We now have an end-to-end solution with one of the most respected organizations in the payment industry.”
Engineered with the RSA SafeProxy™ architecture, the TransArmor solution is designed to protect consumer payment card data from the moment it enters the merchant environment, and replaces card numbers with a token number that preserves the value of card data for merchant business operations but removes the value to fraudsters.
Availability of the TransArmor-equipped SecureMag devices is anticipated later this year for any of ID TECH’s independent software vendors. It is anticipated that additional ID TECH devices will incorporate the TransArmor solution in the future.
About ID TECH
ID TECH is a global leader in the Auto ID industry with sales, manufacturing and R&D facilities around the world. The company has become a well-established payment solutions provider with extensive experience in data capturing and encryption products and services. Designing dependable, feature-rich products has made ID TECH a leading supplier of MagStripe readers/writers, mobile payment readers, contactless readers, smart card readers, barcode readers, POS keyboards, signature capture devices, PCI-compliant PIN pads, and other specialty products for OEMs, VARs, resellers, distributors, and key end users. ID TECH provides both standard and custom solutions to support customer requirements. For more information about ID TECH, please call 1-800-984-1010 or visit www.idtechproducts.com.
About First Data
Around the world, every second of every day, First Data makes payment transactions secure, fast and easy for merchants, financial institutions and their customers. First Data leverages its vast product portfolio and expertise to drive customer revenue and profitability. Whether the choice of payment is by debit or credit card, gift card, check or mobile phone, online or at the checkout counter, First Data takes every opportunity to go beyond the transaction.
Ron Kong, ID TECH
Cara Crifasi, First Data