First Data’s latest SpendTrend report provides an overview of spending patterns across the 2017 holiday season, spanning the last two months of 2017. In this report, we break down overall sales growth and other metrics by regions, channels (e.g. Brick and Mortar vs. eCommerce), sub-sectors, and more.
First Data’s SpendTrend report is a macro-economic indicator based on aggregate same store spending activity across the merchant locations First Data processes transactions for in the U.S. First Data has been actively monitoring sales trends for the holiday shopping season, and its team of data scientists and market intelligence experts provide deep insight into consumer spending patterns across all major retail and non-retail verticals.
Contact us today to learn how SpendTrend economic analyses can help guide forecasting, validate models, and identify sales growth areas for your business.