Country by country, consumers want it all, and they want it in the palm of their hand. According to a global study by First Data, consumers worldwide expect strikingly similar mobile and technology-powered experiences from large and small businesses as well as financial institutions – and their expectations are fueled by skyrocketing smartphone usage.

The goal of First Data's research is to provide insights into evolving consumer awareness, usage, attitudes and behaviors in traditional in-person and web-based shopping, payments, banking and money management. An online survey was conducted in 10 markets (Brazil, China, Germany, India, Mexico, the Middle East[i], Poland, Singapore, United Kingdom, and the U.S.) with nearly 4,000 consumers who had a bank account and either a debit or credit card.

[i] The Middle East region sample included respondents from Egypt, Saudi Arabia, and United Arab Emirates.