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How to Put Your Business Online Quickly with Clover & Ecwid
If you have a retail or service business, your foot traffic has likely drastically reduced, maybe even non-existent. Perhaps you’ve thought about bringing your business online, but aren’t sure where to begin. This post details how Clover can get your store online as quickly and easily as possible through our partner, Ecwid.
While there is an obvious push to get your business online to stay afloat right
at this moment, there are a number of other benefits to consider. E-commerce can be a smart move for your business
not just in the present moment, but also in the long term once physical distancing rules are relaxed. Consider the
Remote work is a necessity for most people right now, but even when restrictions are relaxed, it’s great to have
options. Having a robust online store means you can continue to manage your business wherever you are.
Customer service may be a cornerstone of your in-person shopping experience, but online stores can offer you a
different opportunity to connect with your customers. You may be able to offer live chat support so that you can
maintain high-touch relationships with your customers.
Expanding your market is a great advantage of going online. If you are a highly specialized store, you may need
to look beyond your local community to find your market in challenging times like these. Having an online
storefront allows you to connect with potential customers and clients not just outside of your local area, but
anyone obliged to shelter at home.
Receiving orders, questions, and requests around the clock may seem daunting, but it might be easier to handle
things this way in the long run. Consider setting aside an hour each day for responding to emails or requests in
a batch, rather than on a rolling basis as things come in. This practice streamlines your time and ensures that
your customers will get timely and consistent responses.
How to launch an online store with Ecwid
If your inventory is relatively manageable, Ecwid is a great option for online
selling. The store setup is simple, but includes advanced features to help you navigate issues of closure and
distancing policies. The ideal business type for the Ecwid e-commerce platform includes small and mid-sized
businesses, including small restaurants.
One of the first things you should do when signing up with Ecwid is download
the Sell Online in the Clover App Market. This app automatically syncs your products, inventory, and orders from
your Clover platform to your new Ecwid-powered store. You can add your new store to your current website, or build a
new site with one of the many design templates at your disposal within Ecwid.
Once your store is active, Ecwid makes it easy to sell on other platforms:
Amazon, Facebook, Instagram, and more. You can schedule curbside pickups or offer a variety of shipping options, and
it’s easy to offer discount coupons when you need to spark more traffic. You can even sell gift cards for future
Right now Ecwid is offering an extended free 90-day trial so you can get your
business online and up and running without worry. There’s no setup fee or transaction fees. And if you need help,
Ecwid’s support team is available for you via live chat. They also have a live demo in the form of an online
taqueria that you can explore. Learn more and get started at www.ecwid.com/clover or email our Clover Specialists at
Should you take your business online?
“Business as usual” may no longer apply to many small merchants in this crisis,
but you have options and support systems to help you protect your business and serve your community while supporting
your staff. We’re spending our days working on more ways to support our merchants to help you weather the storm.
1 To quality, you must sign up for the free 90 day trial before June 30, 2020. The free 90 day eCommerce plan is offered and provided by Ecwid and you are obliged to comply with the terms provided by Ecwid.
Photo by Brooke Lark on Unsplash
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