First Data Gift Solutions allow you to sell stored-value cards for future purchases in your store. Gift cards can help to boost sales, extend your product line and build your brand.

Our Gift Card Solutions provide end-to-end solutions for merchants of all sizes – establishing new gift card offerings or transitioning an existing program. You can benefit from our experience servicing hundreds of the world’s most well-known retail brands and our leading-edge functionality and product innovation to help drive the growth and success of your prepaid programs.


The First Data Loyalty Program is designed to encourage customers to return to your store for future purchases in turn increasing your sales revenue and rewarding your returning customers.

Our Loyalty Program provides in-depth decision tools to help you better understand your customers, maximize your marketing dollars, and build long-term relationships. Our user-friendly, web-based interface lets you select from standard strategies and customizable campaigns to effectively drive customer loyalty at the point of sale.