Consumer interest in the mobile wallet is still in its infancy in the United States, according to findings from the 2013 First Data Universal Commerce Tracker Study.
Following the introduction of a variety of consumer offerings including Google Wallet, iPhone Passbook, and others, the US consumer continues to be relatively unenthused. The research suggests that consumers are satisfied with their current payment methodologies, and that the mobile wallet is seen as being a better alternative on a few key dimensions.
The infographic displays the detailed results, as well as comments on the findings from members of the Universal Commerce Innovation Exchange: IBM, Kohl’s, RSA, and First Data.
The Universal Commerce Innovation Exchange, sponsored by First Data, is a group of industry thought leaders that provides insights and information to encourage and aid organizations to build high-value Universal Commerce business strategies.
Click below to enlarge the infographic.