Around the Globe: Universal Commerce in Action (a First Data eBook)
This second decade of the new millennium is a transformational time for merchants and financial institutions. Smart devices, greater ease in the creation of integrated applications, an advanced transaction infrastructure, and a partner ecosystem enabled by Web services have combined to change how we shop, buy, and sell. That is Universal Commerce.
Universal Commerce is already a global phenomenon, with hundreds of pilot programs and full production deployments underway. In this new eBook, we highlight examples of highly personal, mobile-enabled interactions between consumers, merchants, and financial institutions. Each approach illustrates an aspect of the consumer’s emerging purchase journey or the evolving relationship between financial institutions and account holders.