A publication created to provide First Data’s merchant clients with an insider’s perspective on what’s happening right now, and what’s coming soon, in the world of commerce, as well as offer suggestions on how to navigate the new world of “connected” commerce. The articles inside explore current issues and trends in retail, marketing and the payments industry – and showcase some of the newest, most innovative solutions First Data is creating to help clients retain a competitive edge.
Issue 1. Vol 1.
The Inaugural Issue
Interesting, informative and thought-provoking. CONNECTED focuses on the key issues facing merchants today including Globalization, Mobility, Loyalty and Security, and provides ideas and solutions that can drive more success.View & Download
Making of the Magazine
Rome wasn’t built in a day, and it really does take a village – but we think the result is more than worth the the efforts.
In This Issue
The M Word
Regardless of the product they're selling, merchants today have no choice but to adopt new strategies and solutions in order to connect to and engage with, Millennials. Establishing eCommerce capabilities and building an online presence will only get them so far, there’s so much more a merchant needs to understand about the largest living generation in America.View this article
The Big Shift
Renting rather than owning—forming a noncommittal relationship with “things”—has grown into a full-blown economy (called, appropriately, the “sharing economy”), with people making short-term purchases of everything but the kitchen sink.View this article
What is the Deep and Dark Web?
There’s a whole different world on the web that most of us have no idea how to access, will never see, and may not even know about. The problem is hidden in the Deep web is the Dark web – and that’s the place where cyber-criminals spend their days selling and buying stolen identities and credit card data.View this article
Welcome to the 1-Click World
Frictionless commerce has outgrown its humble online beginnings. Driven by the explosion of mobile e-commerce and the Internet of Things, merchants are realizing what Amazon learned in 1997: if you can make shopping easier, faster, and more enjoyable, you’ll succeed. The question is can frictionless commerce survive the risks of fraud.View this article
Champion of Diversity
When new Chairman and CEO Frank Bisignano needed a Chief Control Officer, he turned to Cindy Armine-Klein, whom he had worked with for years at JPMorgan Chase and Citigroup. Then, when he saw his company needed help embracing diversity, he again turned to Cindy. Both decisions, were two of the best the company has ever made.View this article
The Power of the Piggy Bank
What does it take to engage a massive number employees and inspire them to save? Well, for Walmart, it took a $10 offer, a multichannel marketing campaign lead by First Data’s Money Network®, and a little pink pig. Together, they successfully reached 350,000 Walmart associates and got more than 75,000 of them to “Love Your Piggy Bank.”View this article