Publication Date: August 23, 2019
Author: Steven Matt, Digital Marketing Director, First Data
How to Uncover Broken Links on Your Website
Does your website have broken links that cause frustration to your visitors and prevent Google from ranking you on the first page?
One of the things Google looks at when determining where to rank your website on search engine results pages is whether or not you’re providing a good user experience to your visitors.
One of the biggest contributors to a poor user experience is broken links; also known as “Error 404” messages.
Believe it or not, your website may be causing people frustration.
But don’t worry. It’s easy to find broken links and fix them.
Simply visit BrokenLinkCheck.com, type in your website, and it will output a list of all the pages that contain broken links on your site.
Broken links can result from a variety of reasons:
- You’re linking to a blog post or page that no longer exists.
- You’re linking off to another website that no longer exists.
- Or the link is incorrect.
It’s important to find broken links on your website a couple of times a year.
I'll cover more about Search Engine Optimization in my other videos.
Ready to Learn More Digital Marketing?
If you’d like to learn more about Digital Marketing for your business, attend one of my free digital marketing classes at First Data’s NYC office.